Usability Testing On a Budget

Chris Nagele's article, "Practical (and Cheap) Usability Testing," on MarketingProfs.com explains how you can conduct your own usability testing without a big budget.

Nagele breaks usability testing down to four steps:

1. Define tasks and location
2. Identify and schedule participants
3. Conduct the tests
4. Review your findings

Nagele reminds us that

...you don't need a large budget for simple usability testing. Make the participant comfortable, ask open-ended questions and learn from the [participants'] confusion.