Podcasting, RSS, and phishing. What do these terms have in common? According to a July 2005 Pew Internet & American Life Project report, most people have no idea what any of these terms mean. The fact that podcasting and RSS are not understood doesn't come as a surprise, but with all the media attention the topic of identity theft is getting, I was surprised that only 29% of American Internet users "have a good idea" of the meaning of phishing.
How do you think library jargon would fare in a similar study?