Tuesday, July 12, 2005

Need ideas? Check out the gallery!

Need ideas for fall promotions? Want to see marketing tactics from other academic libraries? Then the OhioLINK Idea Gallery is the place for you. Now the Gallery has even more ideas and inspiration. We (meaning the OhioLINK Marketing Task Force) recently added a ton of new pieces including bookmarks, flyers, posters, brochures, promotional products and more.

I'm especially fond of the large array of Research posters that many OhioLINK libraries have created and produced themselves. You can see some of them here. If only ALA Graphics would offer posters that feature celebrities and a message thats relevant for academic libraries, like research. Wouldn't that interest academic libraries nationwide more than the current Read posters? Don't get me wrong, I'm not knocking the Read posters, they're well done. But academic libraries need a different message than "Read."

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